Super copter
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One of the five proposed tokens, the helicopter received 15 percent support from fans, placing third. The robot, in second place, received 27 percent. The Save Your Token Campaign attracted massive attention. Even outside brands like Chevrolet, Duracell, Tropicana, and Playskool joined in, backing tokens that reflected their products in some way.

February 6, 2013 10:49 AM PST

Photo by: Hasbro

| Caption by: Tim Hornyak

 

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