Mad memorabilia

Pictured is part of a glass case of Mad Magazine memorabilia, near the Mad editors' offices. Mad Magazine was bought in the 1960s by the conglomerate that eventually became Time Warner, and it was folded into the DC Comics editorial structure in 1992 after co-founder and publisher Bill Gaines died.

Sam Viviano, Mad's art director for the past decade, had fewer concerns about photos being snapped than others at DC. That might have something to do with the fact that Mad is often in hot water for its satire, so how much more damage could one more roaming reporter with a camera do?

You're looking at the much-vaunted "What, me worry?" Alfred E. Neuman attitude in action.