Paul Notzold creates digital performance art by projecting live text messages onto buildings. The public can participate in the "projection
bombing" by calling the number of a cell phone he pairs with a projector and proprietary software on a Mac. This example from April appeared on the University of Texas campus in Austin.
"The proliferation of media devices has started to level the playing field for a motivated individual to go out in public space and cause a stir unsponsored," Notzold said.
Similarly, during the 2004 World Summit on the Information Society, Swiss artist Johannes Gees ran the HELLOWORLD
Project. It laser-beamed 38,000 SMS messages onto the United Nations headquarters and on buildings in Brazil, India, and Switzerland. In Rio de Janeiro, the 200-foot letters could be seen from more than a mile away.
Photo by Paul Notzold
Caption by Elsa Wenzel