'Click in and do more'

A Windows Store employee shows off Surface features to a prospective customer. All employees wear brightly colored shirts that either say "Click in and do more" beneath the word Surface or "Click in" below the Surface name and an image of the tablet. Not all employees are tech experts, but they've all received a lot of training about Surface's features and the differences between Windows 8 and Windows RT, the store manager says. The basic qualification to get a job at a Windows Store: a smile, she adds.