October 6, 2007 6:00 AM PDT
A picture on the Shiki Beauty Web site shows a model with eyelashes so long they practically touch her eyebrows. It's doubtful she represents the average result for the battery-operated heated eyelash curler, but the company does promise "movie star eyelashes in seconds" and also says the product counteracts mascara allergy.
The heated comb has a built-in guard that prevents contact with skin and eyes. A built-in heat control automatically turns the gadget off to avoid over-heating and burning. Because you want to be smoking hot, but you don't want your lashes to be.
Photo by Shiki Beauty