April 22, 2007 6:00 AM PDT
Choti has built a team of wireless application developers who help deliver scores, video and data feeds of MLB games. The group's biggest challenge: geolocation. Each team in the league has forged its own television deals that restrict how video is delivered online. For instance, if you're in New York you can't watch the Yankees or Mets on MLB.com. Should you hop a train to Philadelphia you can. MLB.com relies on a company called Quova to track IP addresses and determine where a customer is while viewing MLB.com. "If you're on a train and out of the local viewing area we have to be able to check," says Choti.
Photo by MLB.com
