February 12, 2007 3:55 AM PST
Design experts apparently are all in unison about Apple's exemplary design aesthetic, and the iPod is the clearest example of how that paid off. Since 2001, Apple has sold in excess of 90 million of the music players. It has succeeded in penetrating a large market at least in part because of its accessible design, experts say.
"Things that succeed in entering large markets, it's because it's designed better," said Alonso Vera, a human-computer interaction design expert and senior research scientist at NASA Ames Research Center. "Look at the iPod--it is simplicity, yet it's kind of complicated. My mother has an iPod."
Photo by Apple
