The maker of RCA home electronic products today jumped into
the MP3 digital audio player market with the release of RCA Lyra.
Thomson Multimedia, the
France-based parent company of the U.S. unit of Thomson Consumer
Electronics introduced the new portable digital music player today which
plays and records MP3 audio transferred from a personal computer, the
company said.
RCA Lyra should start shipping in the third quarter. It will be integrated with RealNetworks RealJukebox,
which also debuted today and will
support the playback of RealAudio G2 programming. Lyra is Latin for "lyre," a small stringed
instrument of the harp family.
Delivering digital-quality music from a palm-sized electronic device,
which is smaller than a cell phone and that reads data from a solid-state
CompactFlash card, the new Lyra plays compressed
music files organized by your home computer. Lyra features a digital
signal processor that allows upgradable software that can support
future compression formats. This means that consumers can choose the
music-management software and compression format that best meets their
needs.
Thomson Multimedia co-developed the MP3 compression format with the
Fraunhofer Institute and acts as the licensing administrator for Thomson
and Fraunhofer MP3 intellectual property, said Dave Arland, marketing
director for the Americas for Thomson. Lyra "is our first device. We
don't see this as a mainstream product yet. But we make mainstream
products. We think that just as the CD transformed the industry, we
think digital audio players will do the same."
The Lyra is 4.5 inches long by 2.5 inches wide, and only seven-eighths
of an inch thick--about the same size as a deck of playing cards.
Two models will be available initially sometime in the Fall, each with
different CompactFlash memory cards. It will play the popular MP3 music
format and the new RealAudio G2 music format, utilizing RealJukebox, the
company said. Pricing will be released closer to the shipping date.
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