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The Stanford, Calif.-based organization said Wednesday that it hired former CommerceNet executive Mark Resch as its new chief executive officer. It also tapped entrepreneur John Wilbanks to be the director of its newly formed Science Commons division.
"Wilbanks' addition as leader of the new Science Commons branch...marks a very exciting new phase, as the Creative Commons model is tested in uncharted areas of intellectual endeavor," Lawrence Lessig, Stanford Law School professor and organization founder, said in a statement.
The group's move into the scientific sphere could help add new weight to growing criticisms that the current patent process has become too inflexible and often awards too much protection to ideas that aren't genuinely unique.
This criticism has been particularly prevalent in computer circles, where companies own patents and have sought wide-ranging licenses on basic Internet features, such as streaming audio and video or launching applications inside Web browsers.
The Creative Commons group has served as a middle ground in the copyright wars that have pitted file swappers against record labels and movie studios worried about piracy. Lessig's group has pioneered an alternative copyright designation that enables artists, musicians and writers to allow sharing while retaining some rights to compensation.
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