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May 20, 2005 6:15 AM PDT

Perspective: Growing pains at Google?

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Growing pains at Google?
Google reminds me a lot of Microsoft, especially during the early days before Bill Gates became a Davos fixture and started hanging with Bono. The common theme: loads of smart people running around chockablock with big ideas about how technology's going to change the world.

How rich, then, that Google is realizing Microsoft's biggest ambition of putting information at your fingertips.

CEO Eric Schmidt no doubt recognizes the delicious irony. Throughout the 1980s and 1990s, he competed against Microsoft while at Sun and Novell. But each time he was the underdog. Now the shoe is on the other foot.

History suggests Google's tumble will come as well. But what beats me is when--next month, or next millennium?

Google earlier this week rolled out even more additions to its already impressive inventory of Web offerings and shows no sign of slowing down. If you're Microsoft, this is bad news in bells. And if you're Yahoo, this is time to sit up and take notice that you're next.

Google's newest feature lets people personalize their home pages with different modules that they can drag and drop across their page. The first run of content providers includes the BBC, The New York Times, Slashdot and Wired, but more will follow. Full RSS support will later be included, and advertising will dot the home page. My Yahoo, meet My Google.

Web surfers obviously like what they see from Google, because they keep returning for more. In the roughly nine months that it's been a public company, Google's been knocking the ball out of the park each quarter. The stock price is headed toward the outer rung of Jupiter, and you've got to wonder whether these guys will ever stub their toes.

Excuse the rhetorical exaggeration. But if there's one constant in the technology business it's that the industry is in a state of permanent flux. So history suggests Google's tumble will come as well. But what beats me is when--next month, or next millennium?

Unlike the phony management teams that stunk up the pre-bubble days, Schmidt and Google founders Sergey Brin and Larry Page are hard-core techies with a passion about their business. What's more, they have figured out a way to flourish within an odd triumverate that I thought would have fractured long ago.

Microsoft's now trying to make up for lost time with new search features and promises of more when the Longhorn operating system arrives late in 2006. I would never underestimate Microsoft, but Google's biggest enemy remains itself.

At times, the company's appetite has overtaken its good sense--Google's tone-deaf handling of the public uproar over Gmail last year being the most telling example. Privacy advocates flipped out when they learned the company was scanning the content of e-mail messages in order to serve up targeted ads. So much for Google's pretentious-sounding "do no evil" dictum.

Even if it was a tempest in a teapot, management's grudging response reminded me of Intel's painful mismanagement of a famous

Biography
Charles Cooper is CNET News.com's executive editor of commentary.

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Why is it..........
by takingitdownanotch May 20, 2005 7:17 AM PDT
Why is it that everything Google does makes the front page? Yahoo and Microsoft are treated like they are taking a back seat to Google in the innovation department. Yahoo already has a configurable Homepage which allows you to use RSS feeds including a configurable news page. Microsoft also has a configurable homepage that has the "oh so flashy" drag and drop functionality. Yahoo has a IM utility second to none that includes VOIP and a Toolbar which includes a popup blocker and spyware utility. They are all about even in the desktop search arena and I don't know if you've checked lately, but I believe Yahoo search results are every bit as good as Googles. If you ask me, Google is barely keeping pace. What took so long to update their toolbar? I think they have generated a wonderful business and clearly, with all the competition, the consumers are the real winners here, but my word, if I see another biased article from yet another trend following internet rag, I'm gonna puke.
Reply to this comment
Easy to explain.
by katamari May 21, 2005 1:45 PM PDT
Google == Yahoo v2.0

Go look at Yahoo's stock prices during the first 3-4 years of their IPO existance. You'll see identical behaviours to that of Google. Outrageous stock prices for absolutely **no reason what-so-ever**.

The reality of the situation is, people still have dollar signs in their eyes, despite the "dot-com bubble" having burst. I expect in then next 15 years we'll see similar behaviour -- Google's a fantastic stepping stone for history to repeat itself...
Why is it..........
by takingitdownanotch May 20, 2005 7:17 AM PDT
Why is it that everything Google does makes the front page? Yahoo and Microsoft are treated like they are taking a back seat to Google in the innovation department. Yahoo already has a configurable Homepage which allows you to use RSS feeds including a configurable news page. Microsoft also has a configurable homepage that has the "oh so flashy" drag and drop functionality. Yahoo has a IM utility second to none that includes VOIP and a Toolbar which includes a popup blocker and spyware utility. They are all about even in the desktop search arena and I don't know if you've checked lately, but I believe Yahoo search results are every bit as good as Googles. If you ask me, Google is barely keeping pace. What took so long to update their toolbar? I think they have generated a wonderful business and clearly, with all the competition, the consumers are the real winners here, but my word, if I see another biased article from yet another trend following internet rag, I'm gonna puke.
Reply to this comment
Easy to explain.
by katamari May 21, 2005 1:45 PM PDT
Google == Yahoo v2.0

Go look at Yahoo's stock prices during the first 3-4 years of their IPO existance. You'll see identical behaviours to that of Google. Outrageous stock prices for absolutely **no reason what-so-ever**.

The reality of the situation is, people still have dollar signs in their eyes, despite the "dot-com bubble" having burst. I expect in then next 15 years we'll see similar behaviour -- Google's a fantastic stepping stone for history to repeat itself...
yahoo v MS v google
by charlie cooper May 20, 2005 7:21 AM PDT
First of all, I do hope you don't puke. that would mess up an otherwise wonderful friday .:) More seriously, I do think we give MS & Yahoo their due. But Google's the more interesting story for now -- especially considering how far and how fast they've come. Don't make the mistake and simply dismiss what they're doing as catch-up. See it within the context of an increasingly powerful tech arsenal they're putting together.
Reply to this comment
coverage and hype
by Dave_Newton May 20, 2005 8:24 AM PDT
I agree Google is the more interesting story, but I'm not sure why. Nauseous Man has a point or three. It's a who's-hot/not question. Buzz is a human-being product, thus not subject to engineering. I remember when Yahoo! was the IT! company. And I don't mean I.T. These are all amazing companies, and the past twenty years has been stupifyingly fun to watch. But...if Google's so bad at PR, why are they winning the PR battle in spite of their gaffes? Maybe it's their cluelessness itself that gives them this unsophisticated air, which is, well, charming. Only when they bus in the stuff and break out the PowerPoints do they totally strike out. Charming.
sure, but Google is still miles behind its competitors
by May 20, 2005 8:30 AM PDT
Talk to folks at Delphes, Cristal Semantics, Clusty, MSN, Yahoo, and so many other firms. Google is probably the least relevant search engine on the market today. Yet, as Bill Gates points out with a tint of sarcasm, Google is the place to be. And the aura is so great that people just worship on and on.
Are applications next at Google and...
by ordaj May 20, 2005 10:16 AM PDT
...should Microsoft be scared? I mean, how hard (and useful) would it be to have hosted apps and files at Google? They don't need to have whiz-bang functionality (90% of the people use 10% of the functionality of most apps or something like that).

An online word processor, spreadhseet app, etc., and who needs MS?

Is this where they're going?
yahoo v MS v google
by charlie cooper May 20, 2005 7:21 AM PDT
First of all, I do hope you don't puke. that would mess up an otherwise wonderful friday .:) More seriously, I do think we give MS & Yahoo their due. But Google's the more interesting story for now -- especially considering how far and how fast they've come. Don't make the mistake and simply dismiss what they're doing as catch-up. See it within the context of an increasingly powerful tech arsenal they're putting together.
Reply to this comment
coverage and hype
by Dave_Newton May 20, 2005 8:24 AM PDT
I agree Google is the more interesting story, but I'm not sure why. Nauseous Man has a point or three. It's a who's-hot/not question. Buzz is a human-being product, thus not subject to engineering. I remember when Yahoo! was the IT! company. And I don't mean I.T. These are all amazing companies, and the past twenty years has been stupifyingly fun to watch. But...if Google's so bad at PR, why are they winning the PR battle in spite of their gaffes? Maybe it's their cluelessness itself that gives them this unsophisticated air, which is, well, charming. Only when they bus in the stuff and break out the PowerPoints do they totally strike out. Charming.
sure, but Google is still miles behind its competitors
by May 20, 2005 8:30 AM PDT
Talk to folks at Delphes, Cristal Semantics, Clusty, MSN, Yahoo, and so many other firms. Google is probably the least relevant search engine on the market today. Yet, as Bill Gates points out with a tint of sarcasm, Google is the place to be. And the aura is so great that people just worship on and on.
Are applications next at Google and...
by ordaj May 20, 2005 10:16 AM PDT
...should Microsoft be scared? I mean, how hard (and useful) would it be to have hosted apps and files at Google? They don't need to have whiz-bang functionality (90% of the people use 10% of the functionality of most apps or something like that).

An online word processor, spreadhseet app, etc., and who needs MS?

Is this where they're going?
So many disagreement with the article.
by Remo_Williams May 20, 2005 8:22 AM PDT
1) Google playing it close to the vest is not a mistake. It's a choice, and not a bad one for them, just for reporters trying to dig up leads. Too bad for them, really. Get back to working instead of being spoon-fed your stories.

2) Google didn't misplay the GMail controversy, either. In case you missed it, GMail is free. If you don't like the terms, walking is easy. Complaining about it is beyond stupid, it's insulting.

Contrast this with Ticketmaster: if you buy tickets from Ticketmaster via web, you are FORCED to accept spam from them or their partners. It says so right before you click. So, you either call into Ticketmaster by phone, or click through. Which deserves more opprobrium?

3) Kowtowing to the French -- on any point, at any level -- is a mistake. Their methods to preserve their language at all costs makes for head-shaking entertainment at least, but prove serious impediments to business at worst. I don't see the French market for anything being worth the trouble of meeting them even halfway.

France should incubate their own Internet portals if they care so much. That is, if they can find the time to tear themselves away from indolent whining.

-Remo
Reply to this comment
Not so simple...
by Mario Nogueira May 21, 2005 2:29 PM PDT
"3) Kowtowing to the French -- on any point, at any level -- is a mistake. Their methods to preserve their language at all costs makes for head-shaking entertainment at least, but prove serious impediments to business at worst. I don't see the French market for anything being worth the trouble of meeting them even halfway.

France should incubate their own Internet portals if they care so much. That is, if they can find the time to tear themselves away from indolent whining."

Not everything in the world comes down to business. Preserving their language and their culture is a worthy goal.

It's the kind of worry that made them the ones who brought up the concept of democracy after Middle Age all the way back from ancient Greece, during the French Revolution, upon which ideals the whole idea of declaring independence from England was based, not to mention the principles of our Constitution.

So, you see, there are other means by which you can have a positive impact on people's lives other than business.

As for Google, an american public company, the fact that they care about France means that their market is not as irrelevant as you stated either, no matter how "don't be evil" Google gets. And they are Google, succesfull corporation, and you are... who?

Finally, France didn't complain about not having French equivalents to Google. They just don't think it's fair that american companies, with global reach throughj the web, jeopardize or insulate other countries cultures.
So many disagreement with the article.
by Remo_Williams May 20, 2005 8:22 AM PDT
1) Google playing it close to the vest is not a mistake. It's a choice, and not a bad one for them, just for reporters trying to dig up leads. Too bad for them, really. Get back to working instead of being spoon-fed your stories.

2) Google didn't misplay the GMail controversy, either. In case you missed it, GMail is free. If you don't like the terms, walking is easy. Complaining about it is beyond stupid, it's insulting.

Contrast this with Ticketmaster: if you buy tickets from Ticketmaster via web, you are FORCED to accept spam from them or their partners. It says so right before you click. So, you either call into Ticketmaster by phone, or click through. Which deserves more opprobrium?

3) Kowtowing to the French -- on any point, at any level -- is a mistake. Their methods to preserve their language at all costs makes for head-shaking entertainment at least, but prove serious impediments to business at worst. I don't see the French market for anything being worth the trouble of meeting them even halfway.

France should incubate their own Internet portals if they care so much. That is, if they can find the time to tear themselves away from indolent whining.

-Remo
Reply to this comment
Not so simple...
by Mario Nogueira May 21, 2005 2:29 PM PDT
"3) Kowtowing to the French -- on any point, at any level -- is a mistake. Their methods to preserve their language at all costs makes for head-shaking entertainment at least, but prove serious impediments to business at worst. I don't see the French market for anything being worth the trouble of meeting them even halfway.

France should incubate their own Internet portals if they care so much. That is, if they can find the time to tear themselves away from indolent whining."

Not everything in the world comes down to business. Preserving their language and their culture is a worthy goal.

It's the kind of worry that made them the ones who brought up the concept of democracy after Middle Age all the way back from ancient Greece, during the French Revolution, upon which ideals the whole idea of declaring independence from England was based, not to mention the principles of our Constitution.

So, you see, there are other means by which you can have a positive impact on people's lives other than business.

As for Google, an american public company, the fact that they care about France means that their market is not as irrelevant as you stated either, no matter how "don't be evil" Google gets. And they are Google, succesfull corporation, and you are... who?

Finally, France didn't complain about not having French equivalents to Google. They just don't think it's fair that american companies, with global reach throughj the web, jeopardize or insulate other countries cultures.
Isn't this the same guy who criticized GMAIL?
by May 20, 2005 6:28 PM PDT
Yup, I'm sure it is.
Reply to this comment
Isn't this the same guy who criticized GMAIL?
by May 20, 2005 6:28 PM PDT
Yup, I'm sure it is.
Reply to this comment
this article = empty of facts
by 202567676114204908075970046337 May 23, 2005 7:10 AM PDT
The author trumps up non-events re: Gmail and French libraries, and concludes "Google has growing pains" -- please. At the end of the day, companies are judged by the product released (e.g. Google Maps) and what utility does a company have to talk about their product before it's ready...

Whatever.
Reply to this comment
this article = empty of facts
by 202567676114204908075970046337 May 23, 2005 7:10 AM PDT
The author trumps up non-events re: Gmail and French libraries, and concludes "Google has growing pains" -- please. At the end of the day, companies are judged by the product released (e.g. Google Maps) and what utility does a company have to talk about their product before it's ready...

Whatever.
Reply to this comment
Gmail Doesn't Spy
by elyk53 May 24, 2005 4:35 PM PDT
Gmail's email scanning is nothing new. Almost every ISP or email provider, including yahoo, scans your email as part of spam filtering. The only difference is how it's used. It makes no difference as far as privacy is concerned whether the scanning is used to block spam or display contextual advertisements. It's still scanning, and in both cases no information is stored. I don't get why people are making such a big deal out of this. I (and many other people) prefer relevant text ads to huge, irrelavent banners like yahoo and msn.
Reply to this comment
Gmail Doesn't Spy
by elyk53 May 24, 2005 4:35 PM PDT
Gmail's email scanning is nothing new. Almost every ISP or email provider, including yahoo, scans your email as part of spam filtering. The only difference is how it's used. It makes no difference as far as privacy is concerned whether the scanning is used to block spam or display contextual advertisements. It's still scanning, and in both cases no information is stored. I don't get why people are making such a big deal out of this. I (and many other people) prefer relevant text ads to huge, irrelavent banners like yahoo and msn.
Reply to this comment
Actually, I like Gmail...
by takingitdownanotch May 31, 2005 8:16 PM PDT
Actually I think Google has done a fine job with Gmail. The message tags are a fabulously simple innovation.
Reply to this comment
Actually, I like Gmail...
by takingitdownanotch May 31, 2005 8:16 PM PDT
Actually I think Google has done a fine job with Gmail. The message tags are a fabulously simple innovation.
Reply to this comment
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