- Fri Feb 9 2001 Giveaways draw surfers to start-ups
Jupiter Media Metrix says that the top 25 newcomer Web sites that debuted in 2000 were driven by viral marketing and traffic-sharing, as well as sweepstakes and promotions. Entertainment and gaming site Grab.com was ranked at the top with 13.5 million unique visitors in December 2000. Traffic to the site increased by 115.8 percent since its debut in March at 6.2 million unique visitors. Half.com, PassThisOn.com, Contentmail.com and Paypal.com followed accordingly. In addition, Jupiter Media Metrix says that Half.com was ranked as top advertiser among the top newcomers. Half.com had 800 million online ad impressions in 2000, and its traffic grew from its debut in March with 1.3 million to 8.2 million unique visitors in December 2000.
- Wed Nov 16 2005 Bumpy start for Google analytics giveaway
Free service that lets businesses monitor Web site traffic falls victim to a glitch or two, leaving users without data.
- Fri Sep 17 2004 Oprah's auto giveaway fuels Web spike
A giveaway of Pontiacs sends traffic roaring to the TV show host's and carmaker GM's Web sites.
- Fri Dec 1 2000 Giveaway site makes waves with credit charges
A Web site that provides free merchandise to customers after a shipping fee is charged to their credit cards raises consumer concerns that broadly affect other e-commerce sites.
- Thu Jun 1 2000 MP3.com revives database service with music giveaway
The company is bolstering its My.MP3.com feature with free licensed recordings in the wake of a court ruling that found the service violated copyright laws.
- Tue Dec 2 2008 Dr Pepper crashes Guns N' Roses' album party
A promotion related to the band's newly released album crashes the drink maker's Web site--and the band is ready to pop over a giveaway it wasn't involved with.
- Tue Oct 10 2000 Sweepstakes sites play for survival
Web sites that lure visitors with prizes have seen a big boost in Web traffic lately, but such businesses should read the fine print closely before deciding they're already winners.
- Thu Jun 7 2007 Photos: The look of tech at Computex
Motherboards are a way of life for the growing crowds at the Taiwan trade show. Plus: a new take on the megahertz wars.
- Mon Aug 10 2009 Plenty of proof that ads don't support Web music
A profitable company has yet to rise out of the sector, and SpiralFrog's collapse is a powerful illustration that online advertising can't yet support music. There might be hope.
- Wed Mar 19 2003 CTIA--Gear and clothing in New Orleans
reporter's notebook Did Boingo's Sky Dayton change suits between last year's cell-phone-cum-Interet conference and this year's? Apparently not. Also: Flushable gear.
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