Version: 2008
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Video: Webkinz target kids for early social networking

The Webkinz experience begins when children buy a stuffed animal with a code on the tag that's used to log in to a social networking site. Then they can customize rooms for their pet, and interact with fellow Webkinz owners. As Webkinz celebrates its second birthday, CNET.com's Neha Tiwari takes a look at the popular phenomenon.

2 minutes 53 seconds

May 4, 2007 9:59 AM PDT

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